A few words on plugin defences

Very similar content can be useful across TLDs too. There have been many minor changes to the layout of Search Engine Results Pages. Local and more location-specific searches have become more commonplace - especially on mobile devices. An …

8 disasters of modern on-page SEO

Content: In the texts on the website, the keyword is used practically in every sentence. Each of these efforts helps to stimulate sales. URLs and links are building blocks of a website, therefore, ensure that they are consistent and are se…

The infamy behind all manifestations

Always keep the restrictions of the small screen in mind when creating or editing content. Don't use too many long sentences, keep your paragraphs around four sentences and use many stops like lists and headings to break up your text. 'Con…

Less is always better when it comes to ready made products

I'll admit it - I avoided YouTube and video SEO for about as long as I could. This year it became overly apparent that I could no longer do so and I have to acknowledge YouTube and video for what it is - an SEO superpower. Today, smartphon…

Adopt a customer centric view of sem

Keep in mind, even if you are able to gain a ranking for a city-specific search, you will not be able to get into the local pack (the list of places and the map) without a physical location. Assessing which keywords to go after first is a …

Make a good use of Latent Semantics

The targets provide a sense of direction and prevent personal biases from affecting selection decisions. Digital Ranking well does not necessarily translate to relative site popularity or sites meeting their objectives (desired conversions…

Structuring the entire page

When content is optimized for SEO before it goes live on the web, it will be prepared for searchers and rank higher on the SERP from the moment of publication. Search engines pick what content they will and won't index as they go through t…

Here is a quick way to solve a problem with static pages

Mobile SEO should always be a work in progress because there are always new things to improve. Also, technologies arrive or get discarded. I think it's good to have lots of content on the website given the 'long tail' nature of searchers' …

Check in to see if there is a notification of a penalty

SEO for reputation management is a process for neutralizing negative mentions of your name in the SERPs. In this type of SEO project, you would strive to occupy additional spots in the top 10 results to push the critical listing lower, and…

Try to target a hungry crowd by paying attention to site submissions

Used by companies to promote their products and services, SEO services have become a vital part of 21st Century business practices. In a Searchmetrics 2016 study into ranking factors, there was an "extremely high" correlation between socia…

More importance is given to widgets - is this correct?

The potential drawback to meet-the-competition budgeting is that marketing dollars might not be spent efficiently. The header text, or H1 text, is usually the title of an article or some larger bold text at the top of your page. Google and…

Unconventional knowledge about brown sites that you won't find in books

Old SEO practices meant a huge emphasis on keywords. The ability to reduce purchase risk becomes a benefit that many consumers seek while examining external information. There are simply no shortcuts in SEO anymore - you can't just jam a r…

How to focus on webmaster priorities

Limit use of PDF files. This is because there are hundreds of factors that weigh in to number one rankings and exact match domains are no longer a sure thing. It is an unfortunate factthat your SEO budget will have an impact on the speed o…

Ways to tell you're suffering from an obsession with serps

After all, if the answer to a question can be supplied directly in Google, why would the user then click through to another website for the same information? Utilizing outreach techniques is a great way to get your content out into the wor…

LINKS are STILL the #1 driving factor behind SERPS

Consumers normally consider three factors that make up an external search (ability, motivation, costs versus benefits) simultaneously. Content quality, content amount, and website information are all factors in your Page Quality Rating. Mo…

One important aspect is stickiness of your content

When you have high-quality, valuable content that is targeted for keywords you know your audience uses, you have a perfect opportunity for search engine marketing (SEM). Search engine bots are entirely different entities. While meta descri…

Identify What's Working and What could be with regards to indexing

Trying to present a consistent theme across languages presents a great deal of difficulty: Language differences enhance the dilemma. Infographics are candies for our brains. They're engaging, catch our attention and make information consum…

The ultimate revelation of CTR

For Search Engines, backlinks help to determine the page’s importance and value (i.e. authority). Historically, the quantity of backlinks was an indicator of a page’s popularity. Optimizing your site’s speed score is an important factor be…

How to really understand doorway and window sites

Google, for example, will punish websites for keyword stuffing by means of lower search rankings when the same word is used too many times in an “unnatural” way. There’s adifference between desktop SEO and mobile SEO, but the goals are oft…

Things that make you love and hate SEM and likewise

But the thing is, SEO copywriting is much more than just inserting keyphrases into content: Google also wants to see authoritative content that fully answers your readers’ questions and stands out from competing content. You can use some p…

Accentuate the positive not the negative

Does your website’s content fall a little too close to the thin side? It’s relatively easy to fatten up your content and make it more relevant and helpful for the people that reach it from Google’s search result pages. If your site is litt…

How to really understand URLs

If you purport to be an expert site, then you’d better make sure you have experts writing for you. Even if you’re site is an entertainment site or fashion blog. Google, for example, will punish websites for keyword stuffing by means of low…

Quick tips regarding javascript functions

Knowing where to find good keywords and the proper way to work them into a website’s copy is important, but it’s only a small part of Search Engine Optimization process. The larger or higher-resolution an image, the more data is needed to …

Top trends in CTR to watch this week

For those of you wondering, “index” is another name for the database used by a search engine. So “to index” a page is to have it added to that database. In other words, Google has discovered your page. People continually say that SEO is de…

Brands who have implemented SEO strategies successfully boast greater brand awareness

Search engines need to provide relevance in their results, both in terms of the particular page with the link and the content that goes around the link. Take into account both the quantity and quality of backlinks to your site when link-bu…

More focus is put on nofollow links

Understanding the differences between paid and organic search and implementing each correctly is critical to the success of an early stage company. It is important to have at least one keyword in your title. In addition, you should have yo…

How to learn about conversion rates in a few hours

Our process helps you manage expectations while delivering high quality work, on time. Google prefers fresh content. An older page that’s regularly updated may outperform a newer page. Search engines constantly scan and index millions of w…

The back story of javascript frameworks

Google’s featured snippet is a tool through which Google interacts with searchers. The more inputs Google receives from searchers, the better becomes its understanding of what they want. It sees the same content word for word across two or…

You’ve got to keep the flow going all the way through just like a river

The more people that search engines see being interested in your content, the more weight they’ll give it and the higher it will rank. A benchmark of 100-300 words is common. If I’myour SEO, then I’m going to consider anything that builds …

Submit to Google Local Listing for free

The search engines attempt to measure the quality and uniqueness of a website’s content. One method they may use for doing this is evaluating the document itself. Cloaking is when you present different content or URLs to your visitors than…