The ultimate revelation of CTR

For Search Engines, backlinks help to determine the page’s importance and value (i.e. authority). Historically, the quantity of backlinks was an indicator of a page’s popularity. Optimizing your site’s speed score is an important factor be…

How to really understand doorway and window sites

Google, for example, will punish websites for keyword stuffing by means of lower search rankings when the same word is used too many times in an “unnatural” way. There’s adifference between desktop SEO and mobile SEO, but the goals are oft…

Things that make you love and hate SEM and likewise

But the thing is, SEO copywriting is much more than just inserting keyphrases into content: Google also wants to see authoritative content that fully answers your readers’ questions and stands out from competing content. You can use some p…

Accentuate the positive not the negative

Does your website’s content fall a little too close to the thin side? It’s relatively easy to fatten up your content and make it more relevant and helpful for the people that reach it from Google’s search result pages. If your site is litt…

How to really understand URLs

If you purport to be an expert site, then you’d better make sure you have experts writing for you. Even if you’re site is an entertainment site or fashion blog. Google, for example, will punish websites for keyword stuffing by means of low…

Quick tips regarding javascript functions

Knowing where to find good keywords and the proper way to work them into a website’s copy is important, but it’s only a small part of Search Engine Optimization process. The larger or higher-resolution an image, the more data is needed to …

Top trends in CTR to watch this week

For those of you wondering, “index” is another name for the database used by a search engine. So “to index” a page is to have it added to that database. In other words, Google has discovered your page. People continually say that SEO is de…

Brands who have implemented SEO strategies successfully boast greater brand awareness

Search engines need to provide relevance in their results, both in terms of the particular page with the link and the content that goes around the link. Take into account both the quantity and quality of backlinks to your site when link-bu…

More focus is put on nofollow links

Understanding the differences between paid and organic search and implementing each correctly is critical to the success of an early stage company. It is important to have at least one keyword in your title. In addition, you should have yo…

How to learn about conversion rates in a few hours

Our process helps you manage expectations while delivering high quality work, on time. Google prefers fresh content. An older page that’s regularly updated may outperform a newer page. Search engines constantly scan and index millions of w…

The back story of javascript frameworks

Google’s featured snippet is a tool through which Google interacts with searchers. The more inputs Google receives from searchers, the better becomes its understanding of what they want. It sees the same content word for word across two or…

You’ve got to keep the flow going all the way through just like a river

The more people that search engines see being interested in your content, the more weight they’ll give it and the higher it will rank. A benchmark of 100-300 words is common. If I’myour SEO, then I’m going to consider anything that builds …

Submit to Google Local Listing for free

The search engines attempt to measure the quality and uniqueness of a website’s content. One method they may use for doing this is evaluating the document itself. Cloaking is when you present different content or URLs to your visitors than…

The mysterious world of mobile search at your fingertips

Clicking on a link text redirects you to a destination address which is stored in the HTML code as an attribute. Internal links can help you prove your authority in a particular field by creating a logical sequence from one post to the oth…

Concentrate on actionable white hat SEO

Over the years, Google has continued to improve their link algorithms, including Penguin, and they continued to use manual penalties to crack down on link schemes as well. In additionto SEO, you should also look into the other methods of i…

Unconventional knowledge about doorway sites that you won't find in books

We can only try to direct where things go as traffic cops (pun intended). SEO will never be a one-size-fits-all exercise. Go after more long tail and less competitive search terms if your website is too small to compete with the websites i…

Make it sufficiently broad in terms of inbound links

Aggregators like Reddit or Product Hunt will blow your traffic numbers out of the water. Make it as easy as possible for users to go from general content to the more specific content they want on your site. Add navigation pages when it mak…

Less is always better when it comes to dynamic pages

Higher volumes of backlinks are great, but combining that with high diversity is what’s really going to move the needle. Being an authority in your niche is all about having the knowledge and expertise of the field you’re in. Being so will…

You’ll be able to beat your competitors by considering carefully the use of link bait

A redirect chain occurs when there is more than one redirect between the initial URL and the destination URL. When a URL is redirected, it should have a single 301 redirect in place. A search engine results page (SERP) typically contains 1…

Optimize for people not machina

Businesses that stick to the old SEO trick of “stuff a post with keywords and use metadata” will get left behind. SEO isn’t about tricking Google or working with spiders – it’s about creating content that wants to get read by your customer…

Analyse your existing backlinks

The basic premise is that a page will show up in search engine results because the website had mentioned the terms that were being searched for on the website page. Of course, many websites use the same keywords on the same page. The more …

Make page impressions the focal point of your marketing efforts

Search engine optimization (SEO) plays a crucial role in bringing in more traffic to every site. Another option is to make the most of Google’s robots.txt Tester. People spend very little time engaging with content. Even if your site hasn'…

More importance is given to citations

SEO Agencies base their understanding of search engine algorithms on a set of parameters which have been shown to work on other websites; there is no formula or secret knowledge that SEO specialist's can boast, simply relevant experience a…

Less is always better when it comes to text links

As Google want to offer the best user experience, they’d prefer it if only the most satisfying businesses took the top sports in their search engine results pages. So in the post Penguinera, 5 or 6 links from relevant low PR but high DA si…

Why won’t people engage with my content?

Good formatting can instantly improve your page’s readability. This, in turn, can improve your engagement rate. Well it’s true! Cramming popular search terms into your blog isn’t enough anymore, businesses need to spend time creating meani…

Losing Focus on googlebot crawlers

You have to build relevance layer by layer to exist outside the wrath of “corrective” search engine algorithms. Content Creation is the basis of any website. Whether it is written word, audio voiceovers, informational videos or some other …

Less is always better when it comes to stickiness

No follow links are defined as the links which will not pass any link juice. Here, the link is set as no follow, meaning that the Google bot will not crawl the link and will not pass any link juice. The link does not count as a ‘vote’ in t…

Education is the best legacy when it comes to metrics

Another method to rank well in Google is to submit your websites to article directories. This was the fast and easy way to drive a website up the search engine rankings. Keep your site clean by continually monitoring Google Search Console …

What Is Pinterest and How It Is Different from Other Social Networks?

If your content is valuable and is also optimized perfectly for the search engines, you will experience better organic search results. The navigation should help the user browse the pages without problems. From the menu structure to the li…

Localize your content for a better experience

Reviewing Your Website’s Category Pages & Subcategory Pages There should be rhyme and reason to each page that is created on a website. The anchor text section clearly shows what text the links pointing to a website has. This is an opportu…