Losing Focus on SEM

Content curation is a common way to collect, restructure, and republish existing content. The collection of material often provides new perspectives for users on content ideas you’ve already covered. For content curation to be successful, you first look for appropriate sources and then use your own blog to purposefully publish the content. Personal social media channels also help spread content easily. Popular topics often provide a lot of traffic. The ideal situation for many businesses is the hope that one of their Tweets will go viral, but you can’t afford to sit around and just hope that all others will. Since the advent of Panda and Hummingbird, LSI is becoming increasingly important in SEO as it’s used by Google to determine between ‘keyword stuffed’ articles and genuinely relevant content. SEO basically works by predicting and guessing how the Google algorithm works (because no one can be completely sure) and then using that information in order to engineer your website to get the maximum number of hits. It means gaming the system and this in turn can allow you to‘trickGoogle into believing that your site should be number one. They started hiring SEO experts to assist them in accomplishing their business goals by increasing traffics and sales.

In general, nofollow links do not stand on their own

There is a similar function in Google Webmaster Tools. You can’t buy success.  Google’s number-one mission is to answer users’ queries in as little clicks as possible. So it’s a common-sense assumption that SERP features such as Featured Snippets and Related Questions significantly reduce the overall number of clicks to sites, including your own. There are few things more frustrating and downright annoying than investing a large amount of money into a well-researched, written and designed piece of content — that nobody sees. Most companies use SEO to increase website traffic, which in turn, increases revenue.

Make sure you know exactly what you're doing with white hat SEO

Apart from knowing which search terms people use, you need to know whether or not your idea for your post or page fits the desires and expectations of the people who use the search terms. The best way to find out whether or not your content fits these desires is to Google your proposed (sets of) keywords yourself. Visual content is more important than ever. It manages to supplement text in the best possible way (or even to replace it) and it certainly can affect SEO. Three search algorithms are there – On-site, Off-site, and Whole-site algorithms. You can read an offsite SEO beginners guide here. In a nutshell, it gets your ranking on the first pages of search results. Google and other search engines keep the inner workings of their algorithms a secret. All we can do is speculate and test. The problem with speculation is that if an idea seems believable, it becomes eagerly accepted as truth without the data to back up the speculation.

Why have RSS feeds been so popular?

Gaz Hall, a SEO Expert from the UK, said: "In an SEO scenario, Google likes to trust sites that have links from high quality, relevant sources. For example, large news websites don’t generally link to an untrusted source, nor do top quality industry blogs or university or .edu websites." Search engines can quickly scan for pages that are likely to match a search query. If your product pages are SEO optimized, your company and products appear higher in the search results. For years SEOs have focussed on the sharp end of the funnel. and for good reason: the search terms with transactional intent bring in revenue. Let’s be clear, these search terms should remain a staple of any website focussed on ROI. There’s a clear correlation between fast load times and high search engine visibility, and it’s important to ensure your website’s SEO is as strong as possible in order to stay at the top of the SERPs.

Losing Focus on SEM

Efficient content organization enhances the message without interfering with the content’s purpose. It’s not easy to explain this in simple, concise terms. A good rule of thumb is to ask yourself if you want to change content “for SEO” or “for presentation”. If you are only thinking of the SEO benefit of the proposed change then it’s the wrong change. Top-ranking webpages in Google have shorter URLs. Duplicate content is an important issue to check for during your SEO audit. You can control both the pages that Googlebot crawls and (should you wish) request a reduction in the frequency or depth of each crawl. The goal of a search engine is to provide unbiased results that deliver information you are looking for as quickly and as accurately as possible.

How to survive your first encounter with blogs

Keywords aren’t the only factor in a site’s ranking, but they help search engines find you faster. Google might interpret that important information is available on pages that you link externally through the keywords. Google hasn’t spilled all its secrets regarding how it gauges domain authority; but it’s reasonable to assume that authority is determined based on each individual page, not the entire site or domain as a whole. SEO strategies are most effective when implemented consistently and methodically. To begin with, you have to decide the initial goals you wish to achieve by instituting SEO. Whether you want to attract more visitors, gain more viewers for your blog, acquire new prospects or increase conversion. Lets go a little deeper as to the relevance of authority. As everybody knows, Search Engines are the moderators of the Internet. The search engine spider crawls the Internet finding billions of new pages, indexes them and then matches each web page to the relevant search query